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HALF World

We were born in 2022 and are a brand specialized in the production of horse products launched by the Losasso feed company, which has been present in the Italian market for 80 years. Our mission is to provide our customers with the best products for the welfare of their animals.

We are passionate about horses and strongly believe in the quality of our feeds, which are the result of years of research and development.

We are a family-owned business, and we care about making a difference in the market through our experience and passion for the industry. Our team of equine industry experts is constantly working to improve our products and ensure animal welfare.

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We understand the importance of quality and safety of horse feed and are committed to providing natural and healthy products. We care about respecting the environment and current regulations, using only selected and controlled ingredients.

At HALF, we believe that every customer deserves personalized service and a unique experience. Therefore, we constantly work to provide technical and professional support, sharing our passion with our customers.

We are proud of our history and growth, but what makes us truly happy is the satisfaction of our customers and the well-being of their animals. Thank you for choosing us, we are here to accompany you and your horse every step of the way.

Why choose us

Choosing HALF means choosing the quality and consistency of our products; choosing Half means becoming part of a family.

Vision

To become the leading reference in creating high-quality products for horses, offering innovative and customized solutions for their well-being.

Mission

We are a company attentive to animal welfare and performance, offering products tailored to the specific needs of each horse. We are also mindful of environmental and social sustainability, working with local suppliers and reducing our environmental impact. Our mission is to create a bond of trust with our customers by always providing safe, healthy and effective products for their horses.

OUR PRODUCTS